I’d like to begin this article by thanking a reader of my article, Key Questions to Ask Your Web Person. This reader wrote to me with well-considered questions about who is responsible for our SEO work, and how switching Web hosts may affect a Website’s...
Finding the right consultants is critical to your success. As a working consultant, I come across a panoply of business requests. Akin to résumés, few of these requests offer much insight for its intended audience. Whether you’re looking for a designer, developer,...
We’ve all been there – speaking with the salesperson, pounding our heads against the wall, working to get the best deal on a car while attempting to maintain our sanity. There must be an easier way. There is! In this post, I’m going to show you...
Important questions to ask on an interview As some my friends and family have been looking for better opportunities, I’ve found myself speaking about relevant 21st Century interview questions to ensure expectations are clear, and the position is a fit for all...
Co-Marketing allows like-minded brands to forge an alliance and pool their marketing efforts. This can work at any level of business, from Pepsi products at a sports venue, to consumer electronics. Do you remember Apple “giving away” a U2 album on 500 million iOS...
